tailor-made ,inspirational and impactful
subscriptions & pay-as-you-want
Leading People & Teams
Negotiaions based on Neuroscience
Communication with Impact
Talent & Change Management
Marketing & Branding
Innovation & Agility
Multi-Industry & Multi-Disciplinary
Based on the 3 Pillars
Using the spirit of the 3 Pillars and Courses as navigation.
Ongoing process of customized advice and support during your journey.
High impact on projects within a short time frame.
Building GDPR compliant websites & online communities.
Actively capturing your vision and creating content with impact.
We define together your vision and mission(s) and transform it into a clear vision & mission statement on your website.
We help you to build an online community to grow organically and sustainably.
In addition, you will never need a web designer or developer anymore.
GDPR is all about respecting people's privacy.
In addition there are huge fines if your organization functions without being GDPR compliant.
What is "Blended Learning"?A combination of online courses and physical meetings and workshops.
What do you mean by "Pay-as-You-Want"?You will get a course and you only pay us afterwards and if you perceive the desired impact and value. You are totally free to set the price and value for our efforts. If you do not want to pay, then feel free.
What do you mean by "Tailor-made"?Depending on your level and availability. We will design the course together with you depending on - your background and professional level - your availability and most convinient times to attend - the combination of courses you would like to put together. So you will design the form, level and timing of your desired set of courses.
What do you mean by "Inspirational"?We try to use as many good examples as possible in order to provide you the right inspiration. Good examples of leaders, businesses and communities that allow you to realize that there is always another way to do what you are doing now.
What do you mean by "Impactful"?Our goal is to impact and motivate you to grow sustainably and beyond any current borders and pitfalls.
Am I obliged to take all the courses of the 3 pillars?No, we believe that by being flexible and letting the customer choose freely that we can achieve the biggest impact. You are most welcome whether you want to get in touch with us, attend 1 course or 10 courses. The fact that you landed on our website means that you are interested in sustainability and this makes us happy.
What is the duration of 1 course?Since we only offer tailor-made courses we will discuss with you the number of courses and pilars you want to take and with respect for your availability. We can give a course in 1 hour where you will get the basics but if you want explore more, just let us know upfront during the introductory meeting. We do not want you to get bored with long courses.
Who are the team members and your expert network?The building blocks of our dedicated team and network exists of both internal and external experts with excellent professional and academic track records. Each member of our valuable network is committed to our approach of collaborative innovation. Based on your needs the right expert will be assigned to assist you during your "Blended Learning" and "Advisory" trajectory. Internal qualifications business & innovation management legal practices External qualifications Our external team members are active and impactful in various industries and disciplines such as agritech bioscience engineering machine learning AI finance leadership marketing ... and they are professors (in PhDs business leaders knowledge centers
Tell me more about the course "Leadership Development".Course Description Teambuilding and Leadership and is a skill-based course designed to introduce participants to the core competencies of effective leadership actions and teambuilding activities. Through experiential exercises, teamwork challenges, case analysis, self-assessment instruments, small group discussion, and leadership simulations, participants are introduced to the most impactful approaches to leadership and teambuilding. The emphasis of these activities is to prepare students team projects that comprise with their program. Underlying the emphasis on Leadership, Teams, and Emotional Intelligence is an emphasis on business ethics, employee empowerment, and social entrepreneurship, where a business can be a powerful tool for social good prioritizing social and environmental values over profitability. Course Objectives Participants completing this course should be able to: Perform several managerial tasks such as give feedback, facilitate teamwork, and demonstrate leadership competencies. Understand and analyze cases from the business world Apply concepts of leadership, teamwork and emotional Intelligence to ongoing problems on the job and to society as a whole. Show increased self-awareness of strengths and areas in need of development in major course topics including Emotional Intelligence, Situational Leadership, Leading from the Four Frames and Team Observation and Feedback Skills
Tell me more about the course "Negotiations based on Neuro-Science".Course Description to provide participants with a global framework and advanced negotiation skills based needed to manage international projects, handle multicultural issues and conflicts and deal with CSR, ethical and sustainable development issues explaining the brain function and nervous system to prepare for efficient negotiations to give participants an understanding of major theoretical perspectives in negotiation and assisting them for translating theory into customized personal practice to provide a range of illustrations of drawn from the worlds of international business, interpersonal and intergroup relations to sharpen participants effective (and ineffective) negotiation practice and awareness of conflicts and their settlement or resolution through a variety of means including negotiation, mediation, arbitration. to allow participants to experience a range of effective and pragmatic negotiation practices and behaviors, the seminar is entirely based on role plays, simulations, interactive exercises, case studies, team work and class discussions. Debriefings and lectures will be the occasion to propose multiple theoretical frameworks to build up consistent negotiation skills in international business. participants own experience and case studies will be leveraged to widen the exploration of various themes and issues and embed learning into real life Course Objectives Participants completing this course should be able to: understand the main features, purpose and importance of process management to develop a systemic and strategic approach to negotiation and conflict issue recognize the nature of the specific negotiation context (distributive or integrative) to balance competition and cooperation and foster a give-give approach manage information, perception, influence and power and adapting own behaviors and relationship to the context structure internal and external negotiations experience, multi-parties/multi-stakes/ multi-projects negotiation to handle alliances and unstable equilibrium amongst parties
Tell me more about the course "Business Modeling"Course Description to give participants an understanding of the lean innovation process conceptualizing, planning, researching, writing and presenting a business plan will be taught as an extension of work on and around the business modeling process. Using a proprietary business model template, participants will also understand the inherent tradeoffs in a business model and how to optimize under constraints. Course Objectives Knowledge and Understanding Participants completing this course should be able to: generate valid new business ideas and assess their potential. perform customer, product and business model development for new business ideas. identify and evaluate the strengths, weaknesses, viability and sustainability of a business model comprehend the different elements generally included in a business plan and their inter-linkages understand the elements of a successful business presentation and how to effectively pitch new ideas think critically about businesses, start-ups, business models and the feasibility of a business idea contextualize a business idea in terms of its market, financial and operational potential construct a viable business model and deconstruct existing business models gain deep insight into the business models and modeling of existing businesses Validate the feasibility of new business ideas Identify and/or construct effective business models Take a business from simple idea to viable business plan Present a business plan to C-level managers and/or potential investors.
Tell me more about the other courses.We are continuously updating our website and soon we will provide more information about the other courses. Feel free to contact us and we will provide you more information about the description and desired outcomes of the other courses. Thanks for being patient.
What is "Design Thinking" and what are the advantages of it?Design thinking is a problem-solving approach and an iterative process that combines empathy, creativity, and rationality to arrive at innovative solutions. It's a human-centered approach that focuses on understanding the needs and wants of the people for whom the solution is being designed. Empathizing and defining the Problem Design thinking starts by gaining a deep understanding of the problem to be solved. This involves conducting research, talking to and interviewing potential users, and looking at the issue from multiple angles. Ideate The next step is to generate as many ideas or potential solutions as possible, which can come from anywhere, not just from experts in the field. This is where creativity comes in, as the goal is to generate a wide range of ideas, no matter how unconventional they may seem. The Prototype and Testing Once a broad range of ideas have been generated, the next step is to evaluate and refine them. This is where the rational aspect of design thinking comes into play. The ideas are evaluated based on their feasibility, usability, and impact, and the best ones are chosen for further development. The final step is to test the solution and iterate as necessary, using feedback from users to make improvements and fine-tune the solution. Benefits of Design Thinking Design thinking has a number of advantages over traditional problem-solving approaches. One of the key benefits is that it encourages creativity and encourages people to think outside the box. This can lead to truly innovative solutions that would not have been considered using a more conventional approach. Another advantage of design thinking is that it puts the user at the center of the process. This ensures that the solution is tailored to their needs and wants, making it more likely to be successful. Design thinking also encourages collaboration and communication between all stakeholders, including users, designers, and developers. This helps to ensure that everyone is working towards a common goal and that the solution is truly fit for purpose. Design thinking is also highly adaptable and can be used in a wide range of contexts. It has been successfully applied to everything from product design and urban planning to healthcare and education. This makes it a valuable tool for established organizations and startups looking to drive innovation and stay ahead of the curve. Another advantage of design thinking is that it encourages an iterative approach to problem-solving. This means that solutions can be tested and improved over time, making it easier to refine the solution and ensure that it meets the needs of the users. This is a marked contrast to traditional approaches, which often result in a one-size-fits-all solution that may not work for everyone. In addition, design thinking will be an basic stone during outlining or the innovation of the business model and more specifically during the phase of defining and offering the value proposition to the end user or customer. Finally, design thinking helps organizations and startups to create a culture of innovation. By encouraging people to think creatively and focus on the needs of the user, design thinking can help to foster an environment where new ideas are encouraged and where people are encouraged to take risks. This can lead to a more innovative and dynamic organization that is better equipped to meet the challenges of the future. In conclusion, design thinking is a powerful and flexible problem-solving approach that combines empathy, creativity, and rationality to arrive at innovative solutions. It has a number of advantages over traditional approaches, including encouraging creativity, putting the user at the center of the process, promoting collaboration and communication, being highly adaptable, encouraging an iterative approach, and fostering a culture of innovation. These benefits make design thinking a valuable tool for organizations looking to drive innovation and stay ahead of the curve. During this course we will focus on the implementation of Design thinking by applying short and powerful sessions in order to serve your business model creation or innovation. For this reason BE4 Management usually recommends to combine both courses, Design thinking and business modeling, with the course “Agile”. This hybrid course is available under our “Pilar 3”, Innovation & Agility. Please contact us if you have any questions.
What about "Empathic Interviews with early customer focus groups"?BE4 Management will provide some recommendations on how to conduct empathic interviews with early customers in UX design. We will also suggests some guidelines such as: talking to one person at a time, having clear goals and questions ahead of time, separating behavior and feedback in discussion, being prepared to hear things you don't want to hear, disarming "politeness training," asking open-ended questions, focusing on actual behavior, listening instead of talking, following your nose and drilling down, and parroting back or misrepresenting to confirm understanding. We would like emphasizes that the goal of empathic interview is to learn about the user's behavior and mindset, rather than selling or convincing them. Please contact us for more.
Tell me more about the course "Corporate Strategy"Course Description This course is about understanding ‘strategy’ at the level of the individual business (or business unit) and at the corporate level. Strategy is fundamentally concerned with managing the long-term direction of the whole business. Corporate Strategy is intended to provide the basic analytical concepts, frameworks, and methods used in setting long-term direction. It is distinctive in the ways in which it will draw on concepts and techniques from economics and also from other subjects and disciplines (primarily qualitative and quantitative methods, and accounting & finance). Thus the importance of the module lies in its ability to provide the analytic foundations for making strategic decisions. Another important contribution of strategy is the perspective it provides for general managers whose responsibility is to orchestrate the resources of the business in order to achieve sustained, superior performance. This module helps in this endeavor by providing an integrated approach to business within which one can not only see the overall strategic intent but also the differentiated and distinct contributions that different functions and teams make towards this intent. Course Objectives Participants completing this course should be able to: Be aware of different perspectives on strategy Analyse major macro-drivers of change for industry contexts Analyse competitive pressures within industry Assess the competitive advantage of a specific firm Identify specific resources/capabilities which may result in sustained advantage Understand strategy in different contexts: corporate recovery
Tell me more about the course "Marketing and Brand Management".Course Description “Your business has two purposes and two purposes only: Marketing and Innovation” - Peter Drucker Marketing and brand management are at the core of an operating business. It is an organizational philosophy and a set of guiding principles for interfacing with customers, competitors, collaborators, and the environment. Since the rise of the digital economy, the most successful companies such as Alibaba, Apple, Amazon, Baidu, Facebook, Google or TenCent, just to name a few, are strictly customer-centric organizations. Such companies apply hypothesis-driven decision mechanisms based on quantitative and qualitative data. Marketing management thus starts with identifying and measuring consumers' needs and wants, assessing the competitive environment, selecting the most appropriate customer targets and develop marketing strategy and implementation programs for an offering that satisfies consumers' needs better than the competition. Marketing is the art and science of creating customer value and market place exchanges that benefit the organization and its stakeholders. The main part of the course introduces the concept of customer-centric management as well as details how to segment, target and position an offering on a market. Key learnings of this course include applying and reflecting on contemporary processes for analyzing marketing problems as well as some specific quantitative tools, especially for prototyping and testing marketing hypotheses. Moreover, participants will learn key similarities and differences of concepts across the disciplines marketing, innovation (technology) and design to be able to communicate across these interfaces. Course Objectives Participants completing this course should be able to: Communicate the importance and meaning of Customer-centric marketing management to various stakeholders across functions and levels Design, implement, conduct and evaluate customer-centric hypothesis testing (qualitative and quantitative) to support marketing-related decision making Develop a data-driven Marketing strategy based on segmentation, marketing and positioning Understand the importance of the brand as an external and internal information cue, especially in digital and innovative environments Understand how to iteratively inform prototyping via marketing decisions on segmenting, targeting and positioning
Tell me more about the course "Business Modeling"Course Description The aim of this workshop is to give participants an understanding of the lean innovation process via learn by doing with direct application of methods and concepts introduced on a personal project. As such this course is more like a workshop. The course will cover a unique approach to the lean innovation development process which aims to apply product and customer development principles together with an approach called “dynamic business modelling” - in order to arrive quickly at a business model prototype which is the basis both for a viable business and a presentable business plan. The process of conceptualizing, planning, researching, writing and presenting a business plan will be taught as an extension of work on and around the business modeling process. Using a proprietary business model worksheet, participants will also understand the inherent tradeoffs in a business model and how to optimize under constraints. This workshop will apply a blended learning approach which will include presentations, group discussions, extensive group work and group presentations, live peer-workshopping sessions, as well as class-level feedback sessions. The course is best suited for: anyone who intends to start their own business soon or in the future (entrepreneurship), anyone who needs to develop a business plan for an on-going business (intrapreneurship) those wishing to further develop an existing business or business plan, anyone planning to join a start-up or early-stage company, all those who wish to better understand the innovation development process. Course Objectives Upon completion of this course participants should have increased skills and confidence in all aspects of launching a start-up as well as preparing, constructing, critiquing and presenting a business model and a business plan. Business plan development can only be partially taught in the classroom – much learning will come from learning by doing. By preparing a business plan for the final assignment participants should not only better comprehend the issues and concepts seen in class but also an understanding of some areas in which they need to develop further. Both increased learning and increased self-awareness are important. Knowledge and Understanding Participants completing this course should be able to: 1. generate valid new business ideas and assess their potential. 2. perform customer, product and business model development for new business ideas. 3. identify and evaluate the strengths, weaknesses, viability and sustainability of a business model. 4. comprehend the different elements generally included in a business plan and their inter-linkages. 5. understand the elements of a successful business presentation and how to effectively pitch new ideas Cognitive Skills Participants completing this course should be able to: 1. think critically about businesses, start-ups, business models and the feasibility of a business idea. 2. contextualize a business idea in terms of its market, financial and operational potential 3. construct a viable business model and deconstruct existing business models 4. gain deep insight into the business models and modeling of existing businesses Key Skills Successful completion of this course should ensure participants that they are able to: 1. research, prepare and present a viable business plan 2. Validate the feasibility of new business ideas 3. Identify and/or construct effective business models 4. Take a business from simple idea to viable business plan. 5. Present a business plan to C-level managers and/or potential investors.
Tell me more about the course "Managerial Accounting".Course Description This module provides an understanding of key issues and applied methodologies relating to management accounting frameworks used by managers when faced with making financial decisions in the context of the business environment. The focus is on information for cost management, budgetary control, and short and longer term financial decision making. That information enables managers to plan for and subsequently control operations. It examines the blend of financial analysis and managerial judgment required to make sound decisions. In particular, there is an emphasis on issues in overhead cost recovery; contribution costing and CVP analysis; costing and pricing in a competitive environment, including activity based costing (ABC); relevant costs for decision making; investment appraisal techniques; budgetary control, and issues in non-financial performance. As appropriate, elements of the course will be placed in the context of CSR and business ethics and sustainability. Course Objectives Participants completing this course should be able to: Define, understand and apply differing definitions and interpretations of the term ‘cost’ Understand and apply, and evaluate the outcomes of, budgetary control Identify and understand issues in overhead cost recovery, and evaluate their impact on decision making Understand and apply contribution and CVP analysis, using those ideas to analyse scenarios, creating management solutions Define, understand and apply incremental cash flows in the context of relevant costs for decision making
Tell me more about "Advisory".During the "Advisory" consultations we will fully engage and assist you by applying the principles of the offered courses. Objectives to assist you during the decision making, transformation, innovation and negotiation process to get the best possible impact driven by results to help you achieve sustainability in doing business
How can I subscribe to your services?We do not believe in automatic subscriptions based on a flat rate for all. Since we apply "Pay-as-You-Want" pricing, we would like to discuss the possibilities with you for a customized subscription. You determine the rhythm, level, time frames and budget. Contact us for more information.
What is GDPR?The General Data Protection Regulation is a Regulation in EU law on data protection and privacy in the EU and the European Economic Area. The GDPR is an important component of EU privacy law and of human rights law, in particular Article 8 of the Charter of Fundamental Rights of the European Union.
What are the fines if my website is not GDPR compliant?Very high. For especially severe violations, listed in Art. 83(5) GDPR, the fine framework can be up to 20 million euros, or in the case of an undertaking, up to 4 % of their total global turnover of the preceding fiscal year, whichever is higher. But even the catalogue of less severe violations in Art. 83(4) GDPR sets forth fines of up to 10 million euros, or, in the case of an undertaking, up to 2% of its entire global turnover of the preceding fiscal year, whichever is higher. (click on source here)
What can I expect from the website you build?We deliver within 3 to 5 days in case you provide us the necessary content on time. You will have a website and membership platform which is very easy to be edited by you. You will save a lot of time and money because you will be finally free of relying on an IT expert or web designers. You will get a free strategic and vision screening first which we will as content on your brand new website. Depending on your needs and functionalities, you will get a very affordable quotation without any unpleasant surprises. Contact us for more.
Want to know more? Let's have coffee together.
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BE4 Management CommV - VAT BE 0723.920.502 - Ghent - Belgium